BlackBerry has moved further into the mobile device management space by purchasing Good Technology for $425 million.
Good Technology sells enterprise mobile security products and was BlackBerry's competitor. In a January blog post, BlackBerry called out Good for claiming it was the first company to add a special billing feature to its products.
A separate blog post
on Friday discussing the merger made note of this history, saying the
companies have taken "aggressive positions" through the years.
But BlackBerry has put the companies' war of words behind it, as it is
evidently more focused on beefing up its mobile security technology than
on holding on to corporate grudges. As BlackBerry's once popular phones
have fallen out of fashion at companies, the company is trying to find a
new niche securing phones as well as connected devices that are part of
the Internet of Things. (Related: MDM features and functions compared.)
The Canadian company still sells handsets. However, at a conference
in July, BlackBerry CEO John Chen emphasized the company's enterprise
mobile security plans, saying acquisitions would go toward building a
secure mobile platform.
Good fits into that picture with its experience securing multiple
platforms, especially devices running iOS, an area where BlackBerry
lacks expertise, Chen said on a call to discuss the merger. According to
Blackberry, 64% of devices that use Good's products run iOS.
Good's customers also include Android and Windows users, allowing
BlackBerry to offer customers products for their preferred mobile OS, it
said.
BlackBerry will merge its platform with Good's products, but there isn't a timeline for this process, Chen said.
Analyst Jack Gold from J. Gold Associates called the deal a win for both
companies in principle, but warned that integrating their products and
their organizations won't be easy.
"BlackBerry does have experience here with its many recent acquisitions,
but Good has much more technology to integrate than previous
acquisitions," Gold wrote in a research note emailed to the media. "And
the culture of the two companies is different, especially since it's
clear that there was no love lost between the top staff."
Gold estimates that the corporate and technology integration process
will take a year or more. "Assuming that the two products can be
integrated successfully and only the complementary 'best of the two'
remain, this is a good acquisition for BlackBerry and a good exit
strategy for Good," he wrote.
With Good's acquisition, BlackBerry expects to record an additional $160
million in revenue during the first year. The deal is expected to close
in the third quarter and is subject to regulatory approval.
Other companies BlackBerry has bought to bolster its enterprise mobile
security products include AtHoc, which makes a software platform for
sending out alerts to mobile devices, WatchDog, which offered software
to securely share documents, and SecuSmart, whose technology encrypts
telephone messages.
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